- Website Audit
Web Design & Development
- Digital Campaigns
- Brand Strategy
- Creative Direction
- Social Media Management
Needs & context
We sought to create an online orthopedic store that matches the quality of a product that is top of the line, and that differentiates itself from every other lower-quality, lower-priced offering. This new product aims to be positioned as the higher quality, higher price product and service offering in the market.
This ecosystem enables us to execute and monitor campaigns on our omnichannel strategy (Google Search Ads, Google Shopping, Facebook Ads and Instagram), in order to drive traffic to the online store.
Creation of an official ecommerce with detailed analytics on conversion and target audience generation for remarketing campaigns.
Digital market integration
Complete integration of the physical business into the digital market, increased sales using social media communication strategies and newsletter campaigns.
Graphic and social media identity
Visual identity creation for social media campaigns and stores, based on an audience study we performed.
Social media management
Long term campaign follow up allowing for accurate forecasting on investment and results.
Results & achievements
We launched a new official ecommerce platform, and deployed a multichannel campaign on Google Ads (Search and Shopping), Instagram and Facebook Ads to funnel traffic to it and drive direct online sales on a national scale.
We maintain a detailed analysis of incoming traffic and conversions, which enables us to accurately forecast long term investment, results and audience generation for remarketing campaigns.